First impressions are important. Today, more and more Certified Legal Nurse Consultants are making their first impressions online, not only with the legal community, but also with other CLNC® consultants.
13 Social Media Strategies the Certified Legal Nurse Consultant Pros Use to Obtain New Attorney-Clients
Certified Legal Nurse Consultants can no longer avoid social media, as more and more legal nurse consultants are reporting success in obtaining new attorney-clients from it.
I have a few RN friends on social media who focus on personal social networking, but haven’t yet used social media to grow their legal nurse consulting business and expand their network of CLNC subcontractors. Social media is indeed taking over the world, which makes it even more important that Certified Legal Nurse Consultants are in the social media conversation. To that end, here are five ways you can build your social network:
I regularly post new litigation trends on Facebook, Twitter, LinkedIn and Google+ for all Certified Legal Nurse Consultants. My goal is for you to get your next legal nurse consulting job by researching and contacting the attorneys engaged in that new litigation.
Social media accounts such as Facebook®, Twitter®, Instagram® and their like present a wealth of potentially damaging information for both plaintiff and defense. Many people leave those accounts open to public viewing, indexing and searching. It’s common and considered standard practice for attorneys to review the public and private social media accounts of their own client and the public social media accounts of the opposing parties, expert witnesses and even jurors for potentially useful or damaging information. Attorneys research those social media accounts before, during and after litigation.
Many account owners set the privacy settings to allow only “friends” or approved parties to view their posts. If an attorney requests you, as a Certified Legal Nurse Consultant, to “friend” or infiltrate an opposing party’s or juror’s private account, don’t do it. Attorneys are themselves ethically prohibited from doing so and ethically prevented from instructing someone else to do the same. The attorney should always obtain the information through the proper discovery process.