While my favorite marketing strategies for Certified Legal Nurse Consultants are networking, referral and exhibiting, Julie Huston, RN, MSN, LNM, CRNP, CLNC proves that the classic mail-call strategy works just as well with attorney-prospects as do my favorites.
Carolyn Bilodeau, RN, BSN, MS, CLNC, Certified Legal Nurse Consultant shares why she is passionate about legal nurse consulting and how she easily tailors her career as a CLNC consultant to meet her needs and create a meaningful life at age 76.
My most memorable case was the very first one. For this, I received a 4 ft. tall stack of medical records which chronicled the final year of the patient’s life. The attorney contacted me after he had already determined the issues. That was too bad because, while the plaintiff was suing an acute rehabilitation unit within the hospital for the death of her husband, some of the problems were also incurred in the general hospital. An expanded focus might have addressed those issues.
Janice Lange, RN, BSN, CLNC, and Joyce Gerdes, RN, BSN, CLNC, co-owners of L.E.G.I.T. Legal Nurse Consultants share how they found the key to winning a case for an attorney-client that three other consultants missed. They also share some of their secrets for gaining attorney-clients in eleven states. SPOILER ALERT: The secrets include calling, persistence, marketing to paralegals and my personal favorite – only using CLNC consultants as subcontractors.
Yesterday, a Certified Legal Nurse Consultant shared that she was afraid to take her CLNC business to the next level because she didn’t want to create jealousy among her legal nurse consulting colleagues. This strong woman is afraid it will be lonely at the top. My response: “It sure can’t be any lonelier at the top than it is at the bottom. At least at the top you can afford good wine for your friends and you never have to put your holiday shopping on layaway at the dollar store.”
CLNC® Success Story: The NACLNC® Directory is One of Your Best Marketing Strategies as a Certified Legal Nurse Consultant!
Ruthanne Lafever, BSN, CEN, CLNC, shares how just days after passing her CLNC Certification Exam and entering her information into the NACLNC Directory she was contacted by another Certified Legal Nurse Consultant to consult on a case within her specialty. Congratulations Ruthanne! All Certified Legal Nurse Consultants should use this as a gentle nudge to update your NACLNC Directory listing. More than 4,000 CLNC consultants are interested in you!
Marcia Bell, RN, BSN, CAPA, CLNC, shares how, as a part-time PACU nurse, she’s not only testified in 26 cases within her specialty, but has worked on 64 cases as a CLNC® consultant. Marcia demonstrates that you can work behind-the-scenes or testify, whichever you choose and as much as you choose.
With the 2013 NACLNC Conference Cruise coming we all have the chance to go scuba diving in Cozumel, Mexico home to some of the best snorkeling and diving you’ll ever experience. The upcoming Cruise reminds me of a personal story I wrote about how I learned to flex my agility and dive deep. Here it is.
I suddenly realized the love relationship I had with the nursing job that I held so dear to me had come to an end. The differences were dividing our relationship between personal values and corporate goals. I knew that I was growing and had to move on.
When you step out to become a CLNC consultant you’re making the first and most important decision in your new career as a Certified Legal Nurse Consultant. But stepping out also requires that you step up. This means that you’ve got to step up and embrace new thoughts to see yourself as a successful Certified Legal Nurse Consultant. Then you have to step up and embrace discomfort as you study the CLNC Certification Program and learn all kinds of new information that will challenge what you think you know.