CLNC® Success Story: Just 2 Months After I Became a Certified Legal Nurse Consultant I Landed My First Big Client
For the first two months, nothing was happening. What was I doing wrong?
For the first two months, nothing was happening. What was I doing wrong?
First impressions are important. Today, more and more Certified Legal Nurse Consultants are making their first impressions online, not only with the legal community but also with other CLNC consultants. So, what impression are you making with your online presence? Do you have a plan to guide and steer your online efforts in the right direction? Here are some strategies for making your first online impression count.
Sometimes we get so caught up in marketing to prospective clients that we forget one of the most lucrative marketing sources – our existing clients. Focusing your marketing efforts on your existing and prior clients will often yield a much higher return on your efforts than prospecting for new clients.
Sometimes we really need business advice, but even when that advice is readily available we don’t take it. For this blog I asked the CLNC Pros to share the “best advice they never took” but wish they had.
After working in a large clinic for 22 years, I retired. I was 48, my life was changing, my workplace was changing and I qualified for early retirement, so I took it. My family was growing up, and I began to wonder, “What am I going to do now?” Then I found LegalNurse.com’s LegalNurse.com website and became intrigued. I knew I had the experience as a nurse to become a Certified Legal Nurse Consultant – I decided to take the CLNC Certification Seminar. Vickie’s CLNC Certification Program is the key to my CLNC success.
I’m not a pack-rat, but I’ll admit a couple of bookshelves in the business section of my “library” are a bit over-run by books I’ve read, plan to read and some books I will probably never read. The other day Tom was doing some unsolicited (and unwanted) Spring cleaning and ran across a book given to me by the marketing guru Seth Godin. Tom looked at the cover and asked me “Vickie, what the #&%* is a meatball sundae?” He held the book up and I laughed because it does indeed have a photograph of a pretty unappealing meatball sundae (as well as a funny shot of Seth in a chef’s cap).
To be successful day after day in our legal nurse consulting business, we must approach each day with new and different strategies. I’ve asked the CLNC Pros to share a different strategy (old or new) they’ve recently implemented for their CLNC business. Add these 6 strategies and you too will achieve long-term legal nurse consulting success like a CLNC Pro.
I asked our CLNC Pros to share what they would have done differently when launching their CLNC business. They are all successful Certified Legal Nurse Consultants today. Pay attention to what they have to say and your legal nurse consulting success is guaranteed to come easier.
Jane Hurst, RN, CLNC has become the first international Certified Legal Nurse Consultant, consulting with a Swedish medical device company. Her consulting business has taken her to Sweden and this summer she’ll be presenting on legal nurse consulting and medical device cases at a European conference.
I just got back from the Chicago CLNC 6-Day Certification Seminar and had to share the immediate success of one of my CLNC students. Watch this video from a brand new Certified Legal Nurse Consultant.
*The opinions and statements made by Vickie Milazzo, the founder of Medical-Legal Consulting Institute, Inc. are based on her experiences and expertise, should not be applied beyond the specific context provided, and do not guaranty or project actual results. Vickie Milazzo is no longer involved in the operations or management of the business, but is involved as an independent education consultant.
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