CLNC® consultants rarely get bored because every case is unique with a set of facts that will never appear the same way in any other. Change any of those facts and the outcome is potentially different.
After 23 years of marriage it’s more challenging to come up with something special for my spouse. By special I mean that wow experience – the one that takes her breath away and gets me one or two husband points. Special is going above and beyond fixing the display on her dual monitors, debugging her Outlook installation or setting up a darknet so she can communicate with other CEOs about issues and topics well above my pay grade.
I’ve always been opinionated and I caught on fast that an RN job inside a hospital was no place for this mouthy, opinionated, New Orleans gal. Opinions helped me birth my legal nurse consulting business, grow the business and thrive in a business that I still love and enjoy 32 years later.
When I worked at my RN jobs in hospitals I got my hand slapped more than a few times. These incidents had nothing to do with breaching the standard of care or doing my nursing job. Instead, I was slapped down for being too mouthy and opinionated about patient rights and about doing the right thing for my patients. I felt like one of those moles in a whack-a-mole game. Every time I stuck my head up for a patient – you guessed it.
I am privileged to meet registered nurses from all over the U.S. when I teach the CLNC® Certification Seminar. I am both intrigued and dismayed when I meet that one RN who has no confidence in herself, especially in contrast to the RNs who already see themselves as successful.
While the classic marketing strategies for Certified Legal Nurse Consultants – networking, referral and exhibiting are some of my favorites. I have another personal favorite – presentations to attorneys. Presentations generate a captive audience and instant credibility with that audience, yet this inexpensive and effective marketing strategy is underutilized by CLNC® consultants. I am thrilled to share that two savvy Certified Legal Nurse Consultants, Jan Lowery-Hutchinson, RN, CLNC and Cathy Cassandra, RN, MS, CLNC have joined together to teach a seminar for personal injury attorneys on the neuromuscular system and the effects of different types of injuries on that system.
In the good old days, if a Certified Legal Nurse Consultant wanted to send a business communication to an attorney-client, they had to address an envelope, physically place their work-product into that envelope and surrender that same envelope to a delivery service such as a courier, the U.S. Postal Service or FedEx. There was plenty of time to complete the draft of that correspondence and make sure it was not only complete, but also perfectly composed before it was sent to the patiently waiting recipient.
When was the last time you received a handwritten notecard in the mail? It’s been a while I bet. Email and texting have become acceptable as a format for saying thanks and even introducing yourself as a Certified Legal Nurse Consultant.
RNs who are tired of enduring exhausting hours, little respect and low pay in their RN jobs don’t have to feel stuck. Eight RNs share 5 crazy good reasons to become a nurse entrepreneur.