Like most women, I’m a sucker for a gift with purchase (GWP) at a makeup counter. I never met a GWP offer I could refuse, so I try to steer clear of the mall when I know they’re being offered. Tom’s been shopping with me so many times that if I forget to ask for my GWP, he’ll often pipe in before we close the transaction with “is there a gift with that?”
To be successful for the long term, it pays to implement different strategies. This principle is even more true during the COVID-19 pandemic. I’ve asked 3 CLNC® Pros to share strategies they’ve implemented recently that have reaped positive results for their CLNC business during the pandemic.
Vickie teaches in the CLNC® Certification Program that everything we do in business is marketing. Marketing is always changing. Our market changes, our method changes, our legal nurse businesses change. Here are 5 strategies I use in my CLNC business to obtain more legal nurse consultant jobs.
Two years into her business as a Certified Legal Nurse Consultant, Michelle Neal, RN, BSN, CLNC shares how she did it while raising 2-year-old twin daughters. I’m a twin myself and Mom always said Vince and I were double trouble, so I was intrigued to learn how Michelle pulled this off. In this video she describes three strategies she executed faithfully: focus, confidence and commitment.
Legal associations and business groups are powerful networking opportunities for Certified Legal Nurse Consultants. But why stop there when everybody (and I mean everybody) knows an attorney? Every person you meet has the potential to connect your CLNC business to an attorney. So boost your marketing potential and network with anybody and everybody who comes within three feet of you. That’s my 3-ft. rule for CLNC consultants.
*The opinions and statements made by Vickie Milazzo, the founder of Medical-Legal Consulting Institute, Inc. are based on her experiences and expertise, should not be applied beyond the specific context provided, and do not guaranty or project actual results. Vickie Milazzo is no longer involved in the operations or management of the business, but is involved as an independent education consultant.
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