Providing attorney-prospects free information is a great marketing strategy that can give you instant credibility as a Certified Legal Nurse Consultant. You can provide free information through an electronic information newsletter, website and on social media, especially Facebook and LinkedIn.
Marketing your CLNC® business successfully to attorney-prospects and attorney-clients requires that you provide a safety net and build trust. Here are some strategies for achieving both:
Vickie teaches in the CLNC® Certification Program that everything we do in business is marketing. Marketing is always changing. Our market changes, our method changes, our legal nurse businesses change. Here are 5 strategies I use in my CLNC business to obtain more legal nurse consultant jobs.
Presenting your legal nurse reports and marketing brochures in style is a must to get the attorney’s attention. I’m happy to announce that LegalNurse.com just added personalized, CLNC-themed presentation folders to the CLNC Marketing Center. All you have to do is add your business name and contact information.
There’s nothing more exciting for Certified Legal Nurse Consultants than being surrounded by a large group of interested attorneys on their own turf. That’s what happened to Certified Legal Nurse Consultant Kim Anable, RN, MSN Ed, CLNC. She put herself in front of a large group of attorneys at a national legal conference with LegalNurse.com’s CLNC Marketing Mentor. Kim quickly obtained an attorney-client who sent her the records for his case while she was still in the exhibit hall.
*The opinions and statements made by Vickie Milazzo, the founder of Medical-Legal Consulting Institute, Inc. are based on her experiences and expertise, should not be applied beyond the specific context provided, and do not guaranty or project actual results. Vickie Milazzo is no longer involved in the operations or management of the business, but is involved as an independent education consultant.
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