You Must Read This Book by Jim Blasingame

A must-read in 2014 for Certified Legal Nurse Consultants who want to stay relevant to attorneys is the new book The Age of the Customer: Prepare for the Moment of Relevance by Jim Blasingame.

With all of the technological innovations that empower customers today, the old ideas about service and marketing to those customers (attorneys included) no longer work. Steve Forbes calls Jim a heretic who delivers tough love on how to stay relevant to your customers who today have the upper hand.

Jim has frequently interviewed me as a guest on the Small Business Advocate radio show and while we don’t always agree, we always stimulate each other to think about the other’s point of view. His book is thoughtful and predictive. Read it and use it to grow your CLNC® business in 2014.

I’m Just Sayin’

P.S. Comment and share other books that you find helpful for your CLNC business.

One thought on “You Must Read This Book by Jim Blasingame

  1. Thanks Vickie, I think I shall buy this book. If you click on the link, The Age of the Customer: Prepare for the Moment of Relevance, it gives you a perspective of what the book is about. I am always looking for new marketing strategies.

Leave a Reply

Your email address will not be published.

*The opinions and statements made by Vickie Milazzo, the founder of Medical-Legal Consulting Institute, Inc. are based on her experiences and expertise, should not be applied beyond the specific context provided, and do not guaranty or project actual results. Vickie Milazzo is no longer involved in the operations or management of the business, but is involved as an independent education consultant.

Copyright © 1999-2022 LegalNurse.com.
All rights reserved.
CLNC® and NACLNC® are registered trademarks of