I just critiqued a report from a legal nurse consultant. It was obvious she had a lot of expertise to offer the attorney-client and that she had done her research. The problem: the noise factor was so high that I knew the attorney would likely miss the important message. She was all over the map, with thoughts written down at random. No logical sequence of analysis and no conclusion.
When you’re communicating, whether it’s with an attorney-client, another CLNC® consultant or an expert witness – cut out the noise or you risk the recipient not hearing the message.
Your work product is your best marketing strategy. I don’t know too many Certified Legal Nurse Consultants who can afford to waste such a precious marketing opportunity.
I’m just sayin’
P.S. Comment and share your favorite tip for staying “on target” in your communications.